Tiscali signs marketing deal with DSG International (PC World etc)

[Noreen]

http://www.marketingweek.co.uk/cgi-bin/item.cgi?id=63233&d=254&h=260&f=3

[Rik]

Interesting, DSG always used to push Orange. I'm not sure what that says about any of the companies involved. 

[Noreen]

Well, I can't say that I'm a fan of PC World.

[Rik]

Few of us are.

[Noreen]

Perhaps they deserve each other.

[Rik]

Interesting thought.

[zappaDPJ]

I wonder if this is a marrage made in heaven or hell? I guess that'll be down to their customers to decide. I must admit my jaw hit the floor when I saw this announcement

[Rik]

I hope you had some think carpet down, Zappa.

[Glenn]

You will get the hard sell with every purchase now, on top of the insurance

[Rik]

Not if you don't go in, Glenn.

[Glenn]

True

[cavillas]

You will get the hard sell with every purchase now, on top of the insurance

I am hardened and can refuse anything from them now, just ask a few techie questions and they go away.

[Rik]

Like "How much is this" you mean, Alf?

[zappaDPJ]

I actually do go in from time to time because their ineptitude sometimes means walking away with a real bargain. I had to laugh recently when they tried to sell an extended warrentee on my last bargain, an Epson scanner/printer for £9.99 which was supposed to sell for £89.99. Every cloud...

[Rik]

 

I think they should start selling warranties and give the hardware away - it more accurately reflects their business model.

[zappaDPJ]

That would be so appropriate 

I remember a few years ago buying a kettle from another awful DSG store, Currys. I don't remember how much the kettle was but I do remember that the extended 2 year warrentee was around double the cost of the kettle. I also remember quite vividly the slighlty dazed look on the salesman's face when I pointed to the 3 year manufacturer's return to base guarentee plastered in big letters all over the box!

[Rik]

They're not usually too bright in DSG are they. I usually just explain the Sale of Goods Act to them.

[Glenn]

That must take some time for some of the younger members of staff to understand.

[Inactive]

They are all trained at the Toc H Lamp University.

[Rik]

That must take some time for some of the younger members of staff to understand.

Most of them are still trying to get it by the time it's no longer relevant.